Reach out to your customers using SMS
TLDR; Reaching out to customers using SMS should not be that difficult. Keep your intent and messaging clear. Here is an example how.
Who does this apply to ?
If you run a business of any kind and you want to reach out to your customers, this applies to you. Let us take a restaurant for example.
Say you want to offer a 50% discount (!) to some customers on a particular day. How do you currently do it ? Email perhaps, or google ads. This could work, but I believe SMS is the best way. Its personal, instant and specific.
There are obviously many companies who abuse SMS, but that is a subject for a later date. The key is to keep the messaging very clear and intent specific.
Keep the offer simple
Here the offer is simple — 50% off, thats it. No conditions attached. Also make it simple to redeem, for example by clicking a link or by replying to it.
Could not be simpler.
I want to use this, what next ?
If you already have a website or app, and have the appetite to build this on your own, you can use a variety of APIs like Twilio etc to build this. Or you could use a CRM software to do this for you.
Need more information ?
Connect with me on supratims@gmail.com and I will be happy to help.
